The use of social media by small businesses

Small businesses are increasingly looking to technology to help grow their business and establish their brand.  Unsurprisingly, Twitter and Facebook are the most commonly used social networks – but what about the others?  And how are small businesses actually using these platforms?  Postling, a social media management company, put together this revealing infographic. (via @mashable)

Comments

[Laura]

Interesting analysis from Postling but surely some of these questions are best answered depending on the situation - ie. which platforms should small businesses be using? Well, certainly both according to this data but that's only if both platforms relate to your business and target the same audience you're after, Twitter and Facebook aren't for everyone. PS, I'm interested in what management tools these small businesses are using (or rather, can afford) as most I've seen are incredibly expensive...